3/12/2014Expo 2015

Alessandro Rosso Group lights up Christmas at the Duomo, awaiting Expo

Christmas advent in Piazza Duomo
Christmas advent in Piazza Duomo

Piazza del Duomo in Milan will come to life for Advent. And it will do so in an unusual way, thanks to a truly original initiative: each day, in fact, a window of the Municipal Hall will open over Piazza Duomo and the notes of the music of each Country taking part in Expo Milano 2015 will accompany the Milanese up till the 24th December. The, on Christmas Eve, an orchestra of 24 elements will celebrate the night before Christmas. The musical appointment is scheduled between 6 p.m. and 6:30 p.m.

The event, executed by Alessandro Rosso Incentive in collaboration with Milan City Council and sponsored by World Expo Commissioner Club and by Magital which will participate with its famous brand Cruciani, will dress up in an international cape. Each window in fact, day after day, will reveal a different flag of the world whereas the Christmas greetings, in the language of the Country, will be accompanied by the notes of its National Anthemn. Appearing from the banisters of the Municipal Hall, musicians from the famous Orchestra dell'Opera Italiana, accompanied by the students of the Conservatory of Milan, will play each day till the grand finale of the 24th December.

For this occasion, Cruciani C has created a stand characterised by an elegant design that will rise in Piazza Cordusio till the night of Christmas Eve. In a luxurious and magical context the famous bracelets will be sold: part of the income will be donated to charity.

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