It is called VeryBello.it and it is the new portal just presented by the Ministry of Culture to "pubblicise that great, wide-spread museum that is Italy". It is already online, the huge digital platform that sheds light on all the national offer during the six months of Expo, from the 1st May to the 31st October 2015. In total, 1,300 great events are scheduled, from the Venice Biennale to the Street Artist Festival of Ferrara, going through the events dedicated to the Great War to archaeological ones. And moreover art, culture, folklore and sports in all possible forms.
There is however an absolute special guest for the programme, that is Food. Food, in fact, is the main theme of the Universal Exhibition of Milan. In the website VeryBello, explains the Minister Dario Franceschini, “there will be the opportunity of seeing what Italy has to offer in the six months of Expo." Initiatives for which "the Ministry of Culture and of Tourism has made available 5 million Euros" of resources for the promotion of the Country and of its heritage of cultural beauty and all its offer.
At the moment the website is available only in Italy but by February it will also be translated into English, Russian, Chinese, German, French, Spanish and Portughuese.