20/12/2012 Technology

Business Travel Trend 2013: according to CWT predictions, technology will continue to drive change

Business Travel Trend 2013
Business Travel Trend 2013

According to an analysis on Business Travel Trends in 2013 conducted by Carlson Wagonlit Travel, a multinational company specializing in the management of business travel, meetings and events, technology will be the factor most likely to influence and drive the business travel sector. 

In fact, in addition to keeping an eye on cost optimization and the performance of travel management, companies are focusing on the services offered by technology to better meet travellers’ needs. Hence, the importance of tools like travel review sites and mobile applications designed especially for business travellers. 

To meet the needs of its customers with regard to the above, CWT has developed a series of traveller-focused tools based on  “mobile”, “social” and “local” principles, including  CWT To Go™, CWT’s  mobile app, winner of the  GBTA Innovation Awards 2012 and  CWT Hotel Intel, a private hotel review site that allows business travellers to share their views and make comments about their travel experiences in a safe, dedicated environment. Furthermore, thanks to  the recent acquisition of mobile technology company  WorldMate,  it will be capable of further reinforcing its mobile services, providing travellers with an even more personalized, updated approach. 

“Our travellers want to plan, book and manage their business travel as easily as they do their leisure travel. For travellers, 2013 will be about developing instant, relevant and bookable services. For companies, it will be about gaining access to large amounts of data from multiple sources via real time dashboards”, commented  Patrice Simon, CWT’s head of innovation.

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Business Travel Trends in 2013

Tag: Carlson Wagonlit Travel, technology, business travel
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