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23/10/2013 Event Agencies

EuroTarget signs the Velux convention at B4 Milan

Events agency EuroTarget organized the convention of roof window manufacturers Velux to present a world preview of its “next generation” products to it distributor network at Made Expo, the largest tradeshow in the industry, held in Milan from 2 to 5 October. 

In fact, the event, attended by the CEO of Velux International Jørgen Tang -Jensen, and the managing director of Velux Italia, Massimo Buccilli,  was held the previous evening during the opening of the fair at the B4 design hotel in Milan. Attendees at the evening included the more than 300 distributors of the company who thus had a chance to participate in the spectacular launch of the new windows

The showcasing of the new product, the highlight of the evening,was followed by a buffet dinner served on the various floors of the hotel, accompanied by musical performances alternated with exciting aerial acrobatics by the artists who performed on the outside glass window of the hotel.


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