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11/01/2013 Tourism and Destinations

Italian hotels: more affordable rates as room prices decrease

Italy and Europe have registered a decrease in the cost of hotel room rates due to the weakness of the euro. This information was revealed by the updated monitoring service provided by hotel.info, a free, online service offering access to more than 210,000 hotels throughout the world.

As regards Italy, the analysis showed a lower price decrease compared to other European countries affected by the economic crisis where a 20% decrease was registered (Greece and Portugal) as well as more affordable average rates compared to other destinations in Europe.   

As far as Italy’s main cities are concerned, rates in Milan have remained more or less stable (0.08 % compared to 2011), while those in Rome (-3.01) and Naples (-5.79) have dropped.
Milan, boasting an average room rate of 105.10 euros per night remained the most expensive destination in Italy while the remainder of the Lombardy region registered a 2.18% decrease.  

 Lazio registered an average 4.5% decrease compared to the previous year. Rome proved to be less expensive than Milan with average room rates costing 90.26 euros per night. Naples registered a decrease of almost 6% with an average of  71.37 euros per room.

As regards the rest of Europe, Moscow remained the most expensive city in the world in spite of room rates having decreased by 2.3%, compared to the same period of last year, with a hotel room in the capital averaging 179.39 euros, followed by London at around 166 euros. Therefore when making a comparison, Italian cities and Rome, in particular, boasting average room rates of only 90.26 euros per night, prove to be particularly advantageous for foreign tourists.


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