8/03/2013 Event Agencies

Alessandro Rosso Group launches the first loyalty program for the MICE sector

Partnered loyalty program: this is the name of the innovative project created by Alessandro Rosso Group, a company specializing in incentives, events, communication and healthcare, which will be presented to the press and companies next Monday, 11 March, at the Hotel Boscolo Exedra in Milan.

The aim of the program is to provide all participating companies with a useful professional tool, thanks to the organization of courses, workshops and team building activities in association with experts and bodies, and to create networking by means of initiatives dealing with current events in order to promote dialogue and exchange ideas.

The project, whose first initiatives are scheduled for April and May, will be managed by a dedicated secretariat through a constantly updated website which can be accessed by registered members.

Consisting of a team of professionals boasting more than thirty years experience in the incentive travel market, the Alessandro Rosso Group offers a range of diversified products and services: from incentive travel to team building events; from conventions to communication projects; from events to medical-scientific congresses. The group is distinguished by its innovative, competitive approach and currently has branches in Turin, Milan, Vienna, Florence, Rome, Shanghai and Philadelphia.


Tag: Alessandro Rosso Group
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