4/04/2013 Events 2013

On the occasion of the “Fuorisalone”, Milan’s Via della Spiga debuts as the first Italian “smart street”

The innovative urban LED lighting system and ultra-broad band connectivity to the Internet will be officially inaugurated on Tuesday 9 April in conjunction with the Salone del Mobile and Fuorisalone events, thus making Milan’s Via della Spiga, the heart of the fashion world and new trends, the first Italian “smart street”.

In addition to an intelligent lighting system, allowing for an energy saving of up to 70%, the public and visitors will be able to use a series of services for sustainable mobility including urban stations for charging electric vehicles, SOS columns, video surveillance but also high-speed Internet connectivity featuring new generation free Wi-Fi access, fitted out with an authentication system capable of recognizing both Italian and foreign SIMs. 

A touchscreen totem connected via optical fibres will not only enable users to access the Net at high speeds using smartphones and tablets but also to obtain information about the city and events. 

The pilot project Spiga Smart Street is sponsored by the Association of the street and the City of Milan (Councillorship for Commerce, Production Activities, Tourism and Territorial Marketing) and enjoys the support of private companies active in the fields of innovation and technology (Fastweb, Samsung, Umpi, Cariboni Group Lighting, Blachere Illumination, etc.). As the city gets ready to host  Expo 2015, plans are under way to extend the intelligent platform throughout the entire city.

On April 9,  the street will present itself under a new guise thanks to a temporary setting that foresees the installation of luminous curtains that change colour at the main entrances of the Quadrilatero della Moda.

Tiffany&Co will host the inaugural evening with installations featuring light and design, luxury and technology plus the presentation of the new Samsung 85 inch UHD S9000 TV , the first leg of Samsung Luxury in Tour.


Tag: events, Milan
Events 2013
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