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31/01/2014 Event Agencies

MPI presents a new format: the Speed Date

Speed date
Speed date

MPI Italia Chapter will present in Milan, on the 6th February at the Enoteca Viola, a brand new format for events: the Speed Date. As the name reveals it is based on a model introduced by the United States and which is still “fresh” in our Country.

This is how it works: the participants sit one infront of the other in a row of tables and start talking trying to get to know and present themselves in a time limit allowed (in this case, five minutes). At the end of this business cards are exchanged and each moves down one place, repeating the self­-presentation with the following interlocutor, until when, by the end of the evening, everyone has met and got to know each other. This “talking among each other” is the perfect conclusion of the new strategic objective of MPI Italia, which – in countertrend to many other sectors such as that of the events industry that are much too self-referential – intends to open up to new sectors and new formats, extending their own action spectrum to companies from within and without the sector, and to professional associations.

This allows communications, marketing and formation professionals to get in touch with many potential clients, but also – for both sides – an opportunity of learning  new languages, exchange ideas, boost business. The debut evening in Milan, which will be attended by professionals from every extraction and category, is dedicated to uniting a return in a vis à vis relationship and technological intermediation, dealt by the formative method Digital PR – Not just social networking by Fabrizio Stoppa, strategic web writer & social media creative of Innovation Marketing. The event will be attended by the President of MPI Italia Olimpia Ponno, together with various members of the administration board.

Meeting Professionals International, created in 1972, is the largest international community that brings together over 20,000 professionals representing all the categories of the meeting & event industry, belonging to 86 Countries and grouped in 71 Chapters/Clubs.


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