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20/12/2017 Tourism and Destinations

MICE in Sicily: congressional Tourism economic driving force with interest of institutions

Taormina, Sicily
Taormina, Sicily
New councilman for Tourism in Sicily, Sandro Pappalardo, wanted to meet with Sicilia Convention Bureau to plan the valorization of the entire market chain of events.
 
Present at the meeting with Pappalardo were the President of Sicilia Convention Bureau and a representative of the BOD, Sicilian entrepreneur Barbara Mirabella. Goal of the meeting was to create an imminent action plan to valorize Sicilian segment MICE and promote the image of Sicily as a touristic-congressional destination on the international market through a common public/private effort.
 
“Nowadays more than ever it’s time to create a bridge between event tourism and other Sicilian touristic segments. New regional councilman for Tourism expressed favor towards several meetings between Sicilian operators and the Regional Department, with the intent to design a shared path of development through operational coordination of Sicilia Convention Bureau” says Vincenzo Tumminello, President of the Sicilian Bureau. Sicilian operators part of the network of excellencies connected to SCB are more than 130.

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