22/10/2012 Event Agencies

Events In & Out organizes the Allianz Global Assistance convention at Milan’s Triennale

Event management company, Events In & Out organized the convention of Mondial Assistance, a worldwide leader of assistance and travel insurance, held to mark the rebranding of the group to Allianz Global Assistance.

The event, entitled Innovare per Crescere, was held at Milan’s Triennale Museum and was attended by hundreds of employees. To mark the occasion, the first floor of the building was reserved, on an exclusive basis, to host the various stages of the evening including a welcome cocktail, the actual convention, a buffet dinner and a performance of live music. 

Events In & Out staged a highly creative setting,  decking out the room with some imposing props including an evocative play of red and blue lights marking the transition from the old Mondial Assistance logo (whose dominant colour was red) to the Allianz Global Assistance logo whose primary colour is blue.

Speakers at the event included several of Allianz’s top international and Italian executives as well as showman Patrizio Roversi who introduced the film featuring statements by several of the company’s employees who expressed their opinions and experiences regarding the rebranding operation. 

Boasting head offices in Rome and Florence, Events In & Out, founded by Annamaria Ruffini, is an events planning company (meetings, conferences, congresses, incentive trips and teambuilding); a strategic consultant in the planning and organization of integrated business communication and DMC (Destination Management Company) projects. An associate of the Green Meetings Industry Council, the company is particularly aware of eco-sustainable issues and Corporate social responsibility in the meeting industry.


Tag: Events In & Out, DMC, PCO, events, museum
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